Gen Z is shaking things up in a big way. Born between the mid-1990s and early 2010s, this generation is known for their unique outlook on life, tech-savvy nature, and ability to spark change. From their social media habits to their views on important issues, these tidbits offer a glimpse into the world of Gen Z.
TikTok Takeover

TikTok has become the go-to app for Gen Z. They use it to share short videos, learn new things, and stay up-to-date with trends. Many Gen Z’ers dream of becoming TikTok famous, creating viral dances and challenges. The app has even influenced music charts, with TikTok hits often becoming mainstream successes.
Digital Natives
Gen Z has never known a world without the internet. They’re extremely comfortable with technology and often prefer digital communication. Gen Z can quickly adapt to new apps and devices. They’re also good at finding information online and spotting fake news.
Inclusive Mindset
Diversity and inclusion are very important to Gen Z. They celebrate different cultures, identities, and experiences. Gen Z pushes for representation in media and politics. They’re more likely to call out discrimination and stand up for marginalized groups.
Climate Activism
Gen Z is deeply concerned about the environment. They’re leading protests, pushing for eco-friendly policies, and changing their habits to reduce their carbon footprint. Many Gen Z’ers choose plant-based diets or buy secondhand clothes to help the planet. They’re not afraid to call out big companies and governments for not doing enough to fight climate change.
Side Hustle Culture
Having multiple income streams is normal for Gen Z. They often have a main job and one or more side gigs. This could be selling stuff online, freelancing, or creating content. Gen Z values financial independence and sees side hustles as a way to achieve it. They’re also more likely to turn their hobbies into money-making ventures.
Mental Health Awareness
Gen Z is open about mental health issues. They talk freely about anxiety, depression, and other mental health challenges. This generation is more likely to seek therapy or use mental health apps. They’re also pushing for better mental health support in schools and workplaces.
Entrepreneurial Spirit
Many Gen Z’ers want to start their own businesses. They’re inspired by young entrepreneurs and believe in creating their own opportunities. Gen Z values work that aligns with their passions and values. They’re not afraid to take risks and think outside the box in their career choices.
Social Media Influence
Social media shapes many aspects of Gen Z’s life. It affects their fashion choices, political views, and shopping habits. Gen Z often trusts influencers more than traditional celebrities. They use social media to express themselves and connect with like-minded people around the world.
Cancel Culture
Gen Z is known for “canceling” people or brands that do wrong. This means they stop supporting someone who’s said or done something offensive. Cancel culture can spread quickly on social media. While some see it as a way to hold people accountable, others worry it goes too far.
Meme Language
Memes are a big part of Gen Z communication. They use memes to express feelings, share jokes, and comment on current events. Gen Z often creates new slang based on popular memes. Understanding these memes is like knowing a secret language for this generation.
Emoji Evolution
Gen Z has changed how emojis are used. They often use emojis ironically or give them new meanings. For example, the skull emoji can mean “I’m dead” from laughter. Gen Z is also creative in combining emojis to express complex ideas. They’re constantly updating the unofficial emoji dictionary.
Snapchat Streaks
Keeping Snapchat streaks is a big deal for many Gen Z’ers. A streak is when you send snaps to a friend every day. Some people have streaks that last for years. Streaks are seen as a sign of close friendship. Losing a long streak can be genuinely upsetting for some Gen Z’ers.
YouTube Education
Gen Z often turns to YouTube for learning. They watch tutorials on everything from math to makeup. Many prefer video explanations over reading textbooks. Gen Z creators are also making educational content for their peers. This generation values self-directed learning through online resources.
Gender Fluidity
Gen Z is more open to fluid ideas of gender. They’re more likely to use gender-neutral pronouns or identify as non-binary. Gen Z challenges traditional gender roles in fashion and behavior. They support brands and media that represent diverse gender identities.
Thrift Shopping
Thrifting is cool for Gen Z. They shop secondhand for unique style and environmental reasons. Many Gen Z’ers enjoy the thrill of finding vintage treasures. Thrift shopping is also seen as a way to avoid fast fashion and its negative impacts.
VSCO Girls and E-Boys
These are two popular Gen Z subcultures. VSCO girls are known for scrunchies, metal straws, and saying “sksksk”. E-boys have a punk-emo style that is influenced by anime and skateboarding. These groups show how Gen Z creates unique identities online and offline.
Cord-Cutting
Gen Z is less likely to watch traditional TV. They prefer streaming services and online content, and many don’t see the point in paying for cable. Gen Z is changing how media is consumed and produced. They value on-demand content that fits their schedules.
Finsta Accounts
Many Gen Z’ers have a “finsta” or fake Instagram account. This is a private account for close friends only. Finstas are used to share more personal or unfiltered content. It’s a way for Gen Z to be more authentic online without worrying about their public image.
Adulting Challenges
Gen Z often jokes about the difficulties of “adulting”. This refers to doing grown-up tasks like paying bills or cooking. Many feel unprepared for adult responsibilities. Gen Z is pushing for more practical life skills to be taught in schools.
Digital Detoxing
Despite being digital natives, many Gen Z’ers try to reduce screen time. They’re aware of the negative effects of too much tech use. Some take social media breaks or have phone-free days. Gen Z is finding ways to balance their online and offline lives.
Collaborative Gaming
Online gaming is a big part of Gen Z’s social life. They play games like Fortnite or Among Us with friends. Gaming is seen as a way to hang out and bond. Gen Z gamers often stream their play or watch others stream on platforms like Twitch.
Customization Culture
Gen Z loves to personalize everything. From phone cases to sneakers, they want unique items. Many enjoy DIY projects to make things their own. This generation values self-expression through their possessions. Brands that offer customization options are popular with Gen Z.
Nostalgia for the 90s/00s
Many Gen Z’ers are nostalgic for times they didn’t experience. They love the 90s and early 2000s fashion, music, and TV shows. This nostalgia influences their style and cultural references. Gen Z often remixes old trends with modern twists.
Micro-Influencers
Gen Z relates more to micro-influencers than big celebrities. These are social media users with smaller, niche followings. Micro-influencers are seen as more authentic and trustworthy. Many Gen Z’ers aspire to become micro-influencers in their areas of interest.
Activism Through Art
Gen Z often expresses their activism through creative means. They make protest art, write spoken word poetry, or create awareness campaigns. Many use their artistic skills to spread messages about social issues. Gen Z believes in the power of art to create change and start conversations.
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